One on One Coaching

Amy Shoenthal works with ambitious, intelligent women who need help making decisions, shaping transitions or navigating pivots. Most of them have tried to navigate this themselves, they just need the right framework or the right thinking partner.

Amy’s coaching sits at the intersection of three areas: a bestselling research-backed framework for navigating disruption, 20 years honing deep expertise in marketing strategy and personal narrative, and a hard-won understanding of what it actually takes to make a career pivot stick.

Amy has worked with leaders across real estate, finance, marketing, sales, tech, retail, and other industries. While the industries may differ, the patterns, stalled momentum, unclear positioning, pivots that need to be engineered rather than leaped into, show up everywhere. 

Her core clients are typically mid-career leaders at an inflection point: some are going after a promotion, some are ready for a pivot, and some come in not yet sure which one they actually want. That last part is often where the most clarifying work happens.

Amy only works with a handful of clients at a time. Engagements range from three months to a year or more, depending on where a client is and where they're going. Whatever the timeline, the outcome is the same: clarity on where you stand, a specific plan for what comes next, and a framework you can use long after the engagement ends.